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Privacy Policy Last Updated: May 2018

Introduction

AmoreHair is committed to respecting your privacy and complying with applicable laws and regulations to ensure that the personal information you give us is kept appropriately secure and processed fairly and lawfully.

AmoreHair is a trading name of Advanced Hair Studio Pty Ltd is a company incorporated and registered in Australia with company number 005 245 143 (referred to in this Policy as “we, “us” and “our”).

Your personal information will be held and managed by AmoreHair. By visiting and using AmoreHair’s website or by visiting an AmoreHair Salon for the purchase or sampling of products or for interacting with our content and/or services or by contacting our Customer Services Team, you acknowledge that you have read this Privacy Policy. You must be at least 13 years old to use the Site and Applications. If you are under 13 or a minor in your country or state of residence, please ask your parent or legal guardian to provide their information for you.

This Privacy Policy covers all personal information about you that we collect, use and otherwise process in connection with your relationship with AmoreHair as a customer or potential customer. AmoreHair will collect and use your personal information as described in this Privacy Policy and as permitted by applicable laws, including in circumstances where: (i) it is necessary to provide or fulfil a service requested by or for you; (ii) you have given us your express consent; or (iii) it is necessary for one or more of the following legitimate interests pursued by AmoreHair:

• To analyse, profile and monitor customer patterns and better understand the interests and preferences of our key customer audiences so we can consistently improve our products and services.
• To offer an enhanced customer experience and service, including by ensuring we personalise the Site and Application and (if applicable) AmoreHair updates relating to products, services and events to make them more relevant to our customers’ specific preferences.
• To ensure the proper functioning and security of our services, Site and Application, for example by preventing fraudulent transactions.
• To analyse the footfall in AmoreHair Salons and at AmoreHair promotions or events for internal reporting purposes and to ensure adequate and appropriate product and resources.
• To ensure we continue to comply with applicable laws, for example in maintaining the accuracy of our records.

What Information We Collect and How We Use It

When you register for an account with us (whether online or in-Salon), place an order, interact with our digital content on your computer or mobile device, visit an AmoreHair, request an in-Salon service or send us an enquiry, we will collect certain information from you. We will indicate whether this collection involves personal information and, if it does, whether providing your personal information is voluntary or mandatory for the service. Please be aware that where collection is mandatory, we may not be able to provide the relevant products or services to you if you do not provide that information to us. Please select from the different sections of this Privacy Policy to learn more about what personal information we collect and how we use it.

ACCOUNT MANAGEMENT AND CUSTOMER PROFILE INFORMATION
We may collect the following information: your name, postal address, phone numbers, e-mail addresses, credit card numbers and other payment information. You acknowledge that we may also obtain information about you as a result of authentication or identity checks (for example in connection with our standard fraud checks when you make a purchase on our Site or Application). We use this information to identify you as a customer, to process your order, to deliver products and services, to process payments, to update our records and to generally manage your account with us under our terms with you. Providing us with personal information is voluntary but we may not be able to process your order and send you the required order acknowledgement and shipping confirmation e-mails if you do not provide us with certain requested information.

Where permitted under applicable laws or with your consent (if so required by applicable laws), we may use information about how you use our Site, Application and any in-Studio  services to personalise our communications to you, tailor the content appearing on our Site and how these appear to you and to personalise our in-Studio service to you, so as to make the Site, our Application and our services and communications more relevant to you and to enable your use of any interactive features of our services.

If you have a customer account (whether created online or in-Studio), you acknowledge that we may also collect information about the products you browse online or purchase, where you purchased the products from and other information related to your purchases or which is otherwise relevant to your customer relationship with AmoreHair. We may also ask for your birthday and gender or you may provide us with information about yourself. We use your customer account and profile information to offer you an enhanced service according to your preferences, including by identifying relevant products, services and events which may be of interest to you, personalising your experience with AmoreHair and to share with you the information about your past purchases.

We may also use your personal information to contact you in relation to service-related matters, including, on occasion, to request and respond to feedback on your experience in-Studio and/or on our Site, and to assist you in relation to prospective purchases on our Site, where permitted to do so in accordance with applicable laws or if we have your consent to do so if required by applicable laws.

We may also use your personal information for our internal marketing analysis and demographic studies, together with non-personal information, to analyse, profile and monitor customer patterns so we can consistently improve our products and services and understand what may be of interest to you and other customers. This means that we can offer more personalised and integrated shopping and interactive experiences to our customers across our Studios and our Site.

We may supplement the information we collect about you with information which is available in the public domain or which we are otherwise lawfully permitted to be provided with, in order to ensure the accuracy of our records, better understand the interests and preferences of our key customer audiences and improve our service to our customers. If you don’t want us to use your personal information in this way then you can contact us at any time to ask us to stop (see “Contacting AmoreHair” below).

DEVICE AND LOCATION INFORMATION
We collect information about the device you are using to connect to the services on our Site or any interactive content we may provide. This includes the type of device you use, your internet browser, your location based on the unique identifier for your device such as an Internet Protocol address or a code for an Application running on your device.

We use this information to ensure the proper functioning and security of our Site, to optimise our services to you and to better understand how our content and services are used and their effectiveness.

Where you request location services provided by us, for example in order to find the nearest AmoreHair to you or to provide more precise location based content, we will either: (i) do a look up against address information given by you, such as using your postcode to find our nearest Studio; (ii) look at the country in which you are in according to the unique identifier (e.g. an IP address) for your device; or (iii) if you enable location services on your mobile device, we may establish your real time location relating to the latitude and longitude of your mobile device, through GPS signals, Bluetooth or Wi-Fi connection information including MAC addresses perceived by your device, where this is available. In the case of mobile device location services, you can change your location preferences at any time by managing your device settings.

COOKIES
Cookies are small pieces of information which are issued to your computer when you visit a website and which store and sometimes track information about your use of the site. We use cookies to elevate your user experience and the quality of our site and service. When you enter our site our web server sends a cookie to your computer which allows us to recognise your computer. By associating the identification numbers in the cookies with other customer information when for example you log-in to the site, then we know that the cookie information relates to you.

Local storage is technology which allows a website or an app to store and retrieve data on your mobile phone or other devices. We use local storage to enable certain features, including to store certain parts of our site on your device so that those pages load more quickly when you next visit them. You can control the use of local storage using your browser settings.

By proceeding beyond this page you consent to our cookie and local storage settings and agree that you understand this Privacy Policy which explains how you can manage your cookie and local storage choices and preferences. Please be aware that restricting cookies and/or local storage will impact on your user experience and may prevent you from using part of our website.

 

Why do we Use Cookies

• Allow you to use essential features of our site such as storing your product selections to your shopping bag whilst you continue to shop and/or navigate to different pages of the site and accessing secure areas of the site. If you choose not to accept these cookies, you will be unable to use our site for shopping, only for browsing.
• Collect information about how you use our site, so that we can improve the quality of our site and service. This information is used by us to:
• Provide statistics on how our site is used;
• See how effective our adverts are by identifying which website you arrived from;
• Help us improve the site by measuring any errors which occur during your browsing experience.
• Provide you with improved site functionality by allowing access to additional services such as to remember you if you have visited us before and which preferences you have applied so that we can enhance your future visits to our site. We can also restore what is in your shopping bag if you wish to return on a subsequent browsing session. These cookies may share information with partners to provide services on our site. The information shared is only to be used to provide the service, product or function and not for any other purpose.
• Offer you a customised browsing experience by providing you with interest-based services both on this site and on some other websites too. Some of these customised browsing experiences may be linked to services provided by third parties which provide these services for recognising that you have visited our site. This information is used to inform you of Advanced Hair Studio products and services which may be of interest to you. These cookies may also link to social networks such as Facebook or provide advertising agencies with information on your visit so that they can present you with adverts for Advanced Hair Studio products and services which may be of interest to you.

 

Managing Your Cookies

Some of the cookies used by our site are served by us, and some are served by third parties who are delivering services on our behalf.

Manage all Cookies

Please note that by blocking or deleting cookies and/or local storage used on our site you may not be able to take full advantage of our site if you do so.

We use cookies, local storage and other similar technologies which may place codes on or access information from and/or about your device to elevate your user experience and the quality of our Site, Application and service. This includes keeping track of what you have in your shopping bag, remembering you when you return to our Site, identifying how you navigate around the internet, and which website you arrived from. We may also use cookies and other technologies to understand how parts of our Site are used, and may also partner with third-party advertising networks (Google, Facebook) who may use cookies in helping us display advertising that is relevant to you on other websites that you visit and to enable us to assess the effectiveness of that advertising.

Most web browsers are initially set up to accept cookies.  You can reset your web browser to refuse all cookies or to indicate when a cookie is being sent, however, certain features of our Site may not work if you delete or disable cookies. Some of our Service Partners (discussed below) may use their own cookies, anonymous identifiers, or other tracking technology in connection with the services they perform on our behalf.

We use Google Analytics on our Site to collect usage data, to analyse how users use the Site, and to provide advertisements to you on other websites.  For more information about how to opt out of having your information used by Google Analytics, visit https://tools.google.com/dlpage/gaoptout/

We inform you where relevant of our use of cookies and other device identifiers on arriving at our Site, OR, if required by applicable laws, on entering relevant Studios. You acknowledge and agree that by continuing to use our Site or services without managing your cookie and device choices and preferences, that you consent to our cookie and device identifier settings and agree that you understand our Privacy Policy. Please be aware that restricting certain cookies or other device identifiers will impact on your user experience and may prevent you from using part of our SitE.

PWI-FI USAGE INFORMATION
If you register for our free Wi-Fi service at our Studio or events, we will collect certain information about your device, including MAC or IP address, connection date and time and the location(s) at which you connected to our Wi-Fi Service, for the purpose of providing the Wi-Fi service under our terms with you. When you connect to our Wi-Fi service you will be directed to our Site and we may collect and process information using “cookies” and other similar technologies. For more details please see “DEVICE AND LOCATION INFORMATION” and “COOKIES” above.

COMMUNICATIONS WITH CUSTOMER SERVICE TEAM
If you call our Customer Service team, please note that calls may be recorded in order to enable us to better serve our customers, for quality assurance purposes and to ensure an accurate record relevant to any transaction under our terms. Recordings of calls are retained for 90 days.

If you contact our Customer Service Team by live chat from our Site or Application, by email or phone, our Customer Service consultants may collect your personal information and use this information to identify you as a customer, help with your query, process your order, deliver products and services, process payments, update our records and to generally manage your account with us under our terms with you.

CHILDREN’S PRIVACY
You must be at least 13 years old to use our Sites.  If you are under 13 or a minor in your country or state of residence, your parent or legal guardian must provide their information and agree to this Privacy Policy on your behalf and you may only access and use our Sites with permission from your parent or legal guardian. We do not knowingly collect personal information from children under the age of 13 or equivalent minimum age depending on jurisdiction.  If we become aware that we have inadvertently received personal information from a child under the age of 13 or equivalent minimum age depending on jurisdiction, we will delete such information from our records.

ADVERTISING AND ONLINE TRACKING
We may allow third-party companies to serve ads and collect certain anonymous information when you visit our Site. These companies may use non-personally identifiable information (e.g. click stream information, web browser type, time and date, subject of advertisements clicked or scrolled over) during your visits to the Site and other websites in order to provide advertisements about goods and services likely to be of interest to you.  These companies typically use a cookie to collect this information.  Our systems do not recognise browser “Do Not Track” signals, but several of our Service Partners who utilize these cookies on our Site enable you to opt out of targeted advertising practices.  To learn more about these advertising practices or to opt out of this type of advertising, you can visit www.networkadvertising.org or www.aboutads.info/choices/.  We also provide you with additional tools to opt out of marketing from us (see “Unsubscribe from AmoreHair updates” below).

 

Receiving & Unsubscribing From AmoreHair Updates

AMOREHAIR UPDATES
We can only send you AmoreHair updates about our products, services and events with your consent. If you have provided your consent, you can withdraw it at any time (see “Unsubscribe from AmoreHair updates” below).

If you have consented, we will send you AmoreHair updates through the preferred communication method you selected (e.g. by e-mail, post, phone or messaging services). If you have enabled push notifications on your mobile device, we will send you AmoreHair updates on your phone.

We may also obtain personal information where you “like” us, create posts or otherwise interact with our pages on social media platforms and may in response, use this information to communicate with you or provide relevant content via those social media platforms about our products, events and promotions where permitted to do so in accordance with applicable laws. Please refer to the privacy policies of the social media platforms for information about how they collect and use your personal information.

UNSUBSCRIBE FROM AMOREHAIR UPDATES
If you have registered to receive AmoreHair updates relating to our products, services and events, and you no longer wish to receive these, you can request that we amend your preferences. You can do that either as indicated in the particular communication, e.g. by using the unsubscribe link which is included on all email updates (see ‘Your rights in relation to your personal information’ below). AmoreHair will stop sending updates in respect of which you withdraw your consent within a reasonable period and in any event within 28 days of receiving your request, in order to allow sufficient time for the change to be administered.  You may opt out of receiving push notifications on your phone by changing through the settings on your mobile device.

If you opt out of receiving AmoreHair updates relating to our products, services and events, we may still send you non-marketing communications such as emails about your account or purchases you have made from the Site or Application.

Who We Share Your Personal Information With

In certain circumstances, we may share your personal information with other companies in the AmoreHair Group (including joint ventures) globally (“AFFILIATED COMPANIES”) and selected service providers (including franchisees and licensees) who sell or promote AmoreHair products and services or perform other functions on our behalf such as fulfilling orders, processing payments, and carrying out promotional services or data management as permitted by applicable laws or with your consent (if so required by applicable laws) as further described below (“SERVICE PROVIDERS”). We may also share aggregated or anonymised information that does not directly identify you. Please select from different sections of this Privacy Policy below to learn more about who we may share your information with and when.

SERVICE PARTNERS
We may share information about you with companies we have chosen to handle our order dispatch service, any delivery company that we may use from time to time and with other companies that provide support services to us, including website hosting companies. We may also share your information with other companies who sell or promote AmoreHair products and services in order to provide you with an enhanced customer experience. We will only provide these companies with the information which they need to carry out their services and they will not be permitted to use the information for other purposes. They will only be allowed to use your information in the way in which we instruct them and as permitted by applicable laws.

FINANCIAL INSTITUTIONS AND PAYMENT PROCESSING PARTNERS
Payments using our Site are made through our payment solutions providers. You will be providing credit or debit card information direct to our providers who process payment details further.

LEGAL DISCLOSURES
In certain circumstances (where required or permitted under applicable laws or with your consent (if so required by applicable laws), we may disclose personal information relating to you to third parties in other jurisdictions in order to conform to any requirements of law, to comply with any legal or regulatory process, for the purposes of obtaining legal advice, for the purposes of credit risk reduction, to prevent and detect fraud and/or to protect and defend the rights and property of AmoreHair and other members of the AmoreHair group. At all times where we disclose your information for the purposes of credit risk reduction and fraud prevention, we will take all steps reasonably necessary to help ensure that it remains secure.

BUSINESS OR PROCESS CHANGE PARTNERS
In the event that we or a part of our business undergo re-organisation or are sold or licensed to a third party, any personal information we hold about you may be transferred to that re-organised entity, licensee or third party.

OVERSEAS TRANSFERS OF DATA
The personal information that you provide through the Sites is processed in Australia and is stored on servers in Australia. We do not transfer information that we collect from you to other companies outside of Australia.

Your Rights in Relation to Your Personal Information

You may have the right under applicable laws to ask for details of the personal information we hold about you, to amend, limit or delete your personal information, or ask for a copy of the personal information you gave us. You can also withdraw any consent you give to us at any time an object to us using your personal information for AmoreHair’s legitimate purposes (as described in ‘AMOREHAIR AND THIS PRIVACY POLICY’).

If you would like to exercise any of these rights in relation to the personal information we hold about you or wish to change your preferences at any time, please contact our Data Protection Officer at [email protected]. Please note that we may require you to verify your identity before allowing you to access your personal information. If you have created a customer profile at an AmoreHair, you can also access, amend or update your information by visiting the Studio and speaking to one of our Studio Employees, or by calling our Customer Service Team on 03 9645 9966 during office hours.

Retention and Deletion of Personal Information

We will only keep your information as long as you remain an active customer and for 5 years afterwards or otherwise as required for our business operations or by applicable laws. We may need to retain certain personal information even once a customer account has been closed or deleted to enforce our terms, for fraud prevention, to identify, issue or resolve legal claims and/or for proper record keeping purposes. We may also retain a record of any stated objection by you to receiving AmoreHair updates for the purpose of ensuring we can continue to respect your wishes and not contact you further. Your personal information will be deleted or destroyed in a manner that cannot be restored or reproduced.

Security and Third-party Links

We take reasonable steps to protect your personal information against unauthorised or accidental access, processing, erasure, loss or use. Unfortunately, transmission of information via the internet is not completely secure. Although we do our best to protect your personal information, we cannot guarantee the security of your personal information submitted to us and any transmission is at your own risk.

We do however use strict procedures and security features to try to prevent unauthorised access wherever possible. Personal information may be accessed by persons within our organization, or our third-party service partners, who require such access to carry out the purposes indicated above, or such other purposes as may be permitted or required by the applicable law.

Personal information provided to AmoreHair via the Site and online credit card transactions are transmitted through a secure server using Secure Socket Layering (SSL), encryption technology. When the letters “http” in the URL change to “https,” the “s” indicates you are in a secure area employing SSL; also, your browser may give you a pop-up message that you are about to enter a secure area or display a padlock image. The Site and the Application use this encryption technology to protect your information during data transport. SSL encrypts ordering information such as your name, address and credit card number. Our customer service centre and Salons also operate over a private, secure network. Please note that e-mail is not encrypted and is not considered to be a secure means of transmitting credit card information.

Changes to This Policy

We may update this Privacy Policy from time to time. The amended Privacy Policy will be posted on the Site. Please check this page regularly for changes to this Privacy Policy. If we make any material changes to this Privacy Policy we will notify you before they take effect either through the Site or by sending you a notification. Any such material changes will only apply to personal information collected after the revised Privacy Policy took effect.

Contacting Advanced Hair

You can contact us if you have any questions about the way in which your personal information is being collected or used which are not answered by this Privacy Policy. Please contact us at [email protected]

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